- BT Ireland's annual Shop for Change initiative has once again proven o be a resounding success, raising another €45,000 in November
- This brings the total funds raised to over €1 million since the initiatives inception
- BT is one of the leading communication services providers in Ireland actively engaging in responsible business leadership through partnerships with the Irish Cancer Society and other charities.
DUBLIN – 6 December 2024: BT Ireland’s annual Shop for Change event saw its employees take over ten Irish Cancer Society charity shops across Dublin, Limerick, Louth and Wicklow in November. The one-day event was part of BT Ireland’s ongoing efforts to support those living with cancer by providing much-needed funds for cancer care and research.
Launched in 2012, the Great Charity Shops Challenge, since renamed to ‘Shop for Change’ has raised a significant amount over the past 12 years. Total funds raised with this initiative amount to over €1 million and include annual fundraising efforts for the Irish Cancer Society in the Republic of Ireland, and previously Marie Curie Hospice in Northern Ireland.
This year, BT volunteers from across the country participated in various activities such as stock collection, running charity shops, bucket collections, and organising fundraising events. They collected a total of 975 bags of donated clothing and other items to stock the Irish Cancer Society charity shops.
BT employees used their fundraising and corporate skills to promote the shops and attract shoppers, raising an impressive €45,000 during the BT Shop for Change campaign. This amount includes sales on the day, bucket collections, monetary donations and stock donated for the takeover day on 14th November. The funds will support Irish Cancer Society’s vital work in research, support, and care for cancer patients and their families.
“We are incredibly proud of our team’s dedication and the community’s generosity,” said Shay Walsh, Managing Director of BT Ireland. “The funds raised through Shop for Change will make a significant impact on the lives of those affected by cancer.”
“As part of BT’s commitment to responsible, inclusive and sustainable business, supporting good causes has been a long-standing priority for BT Ireland, positively impacting many local communities.”
Paul Hughes, General Manager Retail at the Irish Cancer Society, added, “BT Ireland’s continued support through the Shop for Change initiative is invaluable. Almost 40,000 people in Ireland are diagnosed with cancer each year. The funds raised help us provide essential services and support to those in need.”
Any remaining stock collected by BT employees will continue to be available in the Irish Cancer Society charity shops across the country. You can find many high-quality clothes and other affordable items in the shops, and by buying second-hand, you also help reduce waste that would otherwise end up in landfills.
For more information about BT Shop for Change, visit www.btireland.com and follow us on social media using the hashtag #BTShopforChange.